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FITNESS INDUSTRY LEADER AND SOUTH CAROLINA TEEN TO BE FEATURED IN PARADE MAGAZINE COVER STORY ON MDA

TUCSON, Ariz., Aug. 31, 2006 – Muscular Dystrophy Association ALS Division Chairperson Augie Nieto, 48, of Corona del Mar, Calif. and MDA National Goodwill Ambassador Luke Christie, 13, of Due West will grace the cover of the Labor Day weekend issue of PARADE, the popular Sunday magazine featured in newspapers nationwide.

Luke Christie and Augie Nieto on the cover of PARADE magazine.  

In the past year, Nieto, who received a diagnosis of amyotrophic lateral sclerosis (ALS, or Lou Gehrig’s disease) in March 2005, has launched an ALS campaign with MDA called Augie’s Quest, which has raised more than $4 million to benefit MDA’s ALS research program.

As MDA’s national ambassador, Luke travels the country to represent the Association and those it serves at fund-raisers and sponsor events. He is also featured in nationally distributed public services messages and other MDA materials.

Luke and Nieto developed a close relationship when they met at an MDA Board meeting in Hilton Head, S.C., in March. Both are devoted to eradicating neuromuscular diseases affecting children and adults, and will appear live on the Telethon Sept. 3-4.

Nieto serves as co-chair of MDA’s ALS Division with his wife, Lynne. They help raise awareness through public appearances, speaking engagements, media interviews and public service announcements. Augie also serves MDA as a national vice president.

He is the co-founder and former president of Life Fitness, and now chairman of Octane Fitness.

Luke has type 2 spinal muscular atrophy, a progressive motor neuron disease that causes weakness in the arms, legs and torso, and he uses a power wheelchair. He has two older brothers that are not affected. SMA is among over 40 neuromuscular diseases covered by MDA.

The PARADE story will also highlight recent MDA research progress, including the first U.S. gene therapy trial for Duchenne muscular dystrophy (DMD), which began in March. In addition, Myozyme, a lifesaving treatment for Pompe’s disease was approved by the FDA this year; it was developed by Genzyme Corp. with MDA’s assistance.

PARADE, which has some 75 million readers and is distributed by more than 340 Sunday newspapers in the United States, has featured MDA in Labor Day weekend cover stories for two decades.

“We’re proud to have been associated with MDA for so many years,” said PARADE’s Chairman and CEO Walter Anderson. “MDA provides help for people living with neuromuscular diseases as well as hope for a brighter future.” Anderson also serves as an MDA National Vice President.

Originating from the South Coast Hotel in Las Vegas, the MDA Telethon will begin at 9 p.m. EDT Sunday, Sept. 3, and run for 21½ hours.

MDA is a voluntary health agency working to defeat neuromuscular diseases through programs of worldwide research, comprehensive services, and far-reaching professional and public health education.


 
 
 
 
     
     
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